Why is GoToMeeting being a scumbag?
I thought that we were past the days of keyword stuffing and cheap tricks to build our business. But apparently that’s exactly what GoToMeeting is doing. Proof? Look here:
There’s simply no denying what GoToMeeting is doing here. They’ve bought ads against the MeetingBurner keyword. While that’s common practice, the fact that they chose to deliberately mislead people by saying “Meeting Burner Software” in the ad is nothing short of stupidity.
I’ve been a fan of what the MeetingBurner team has been doing for quite some time. I’ve written about them on TNW on a couple of occasions. So when one of their people sent me a screenshot of the misleading ad, I had to check it out for myself.
The original ad, as it was sent to me, was even worse.
For MeetingBurner it’s actually a good sign. It means that GoToMeeting is feeling the heat, or at the very least sees MeetingBurner as enough of a...
Continue reading →